eCommerce facilitates the immediate exchange of goods and services online, with the internet now a viable and established sales channel for businesses of all shapes and sizes. By removing the traditional geographic and time barriers of "bricks-and-mortar" businesses, eCommerce enables the consumer to buy almost anything they want at any time of the day.

The July 2006 Sensis e-Business Report, recorded a staggering 53% of small to medium-sized businesses are now receiving payments through the Internet. So with such a competitive retail market, it begs the question: Why should this online market exclude your enterprise?

"We have noticed a substantial segment of new web entrepreneurs are stay-at-home mums and dads or people in their spare time looking for a flexible means to boost their income," said Larry Bloch, CEO of NetRegistry. "Ironically it seems these "hobby" businesses are so profitable they have become full-time commercial enterprises".

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