Copyright © 2009 4 Square Media http://www.smartoffice.com.au/Sales_And_Marketing/Advertising Wed, 5 Nov 2008 02:27:00 GMT Advertising on www.smartoffice.com.au newsfeed.sichbo.ca http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/D4P8D4J9 Samsung Electronics is set to start a global advertising campaign aimed at strengthening its number two rank in the printer market. Wed, 05 Nov 2008 02:27:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/D4P8D4J9 Mike Wheeler http://news.smarthouse.com.au/images/shared/2008110501285190f50.jpg http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/S4C8E6E6 With traditional revenue sources such as print, radio and TV sometimes struggling to attract the advertising dollar, it’s no surprise really that Telstra has had a 50 percent increase in mobile and online advertising since the beginning of 2008. Wed, 01 Oct 2008 06:01:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/S4C8E6E6 Mike Wheeler http://news.smarthouse.com.au/images/shared/20081001040210a610e.jpg http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/E8F8L3N2 A new generation of point of sale advertising is set to lure consumers to make a purchase driven in part by new display technology. The impact will be felt by free to air TV stations as advertisers look for more targeted buyers. Wed, 24 Sep 2008 08:59:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/E8F8L3N2 David Richards, BusinessWeek & Wire Services http://news.smarthouse.com.au/images/shared/2008092407015812778.jpg http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/X9X8X9P8 In an effort to unseat Optus, Vodafone is set to spend up to $30 million during the next 12 months with the Company today confirming that they have axed One Barrack St in favour of Clemenger BBDO as their new advertising agency. Wed, 24 Sep 2008 04:17:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/X9X8X9P8 David Richards http://news.smarthouse.com.au/images/shared/2008092402184314bb2.jpg http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/L5E4M9T7 One of Australia's leading advertising agencies has said "No Thanks" to Vodafone after being invited to to pitch for their advertising business. Fri, 25 Jul 2008 06:18:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/L5E4M9T7 David Richards http://news.smarthouse.com.au/images/shared/2008072504200836a38.png http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/J4R9H3E2 With Australians set to be bombarded by broadband video streams to both PC's and mobile phones a recent research study has revealed that a great majority of digital video consumers will find the inclusion of advertising a "reasonable" expectation for accessing free online video content. Sun, 20 Jul 2008 10:56:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/J4R9H3E2 David Richards http://news.smarthouse.com.au/images/shared/2008072108581016d38.jpg http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/L8X6N6J4 LG has told a packed audience of Sydney retailers that they are not only #1 in the consumer technology market but that they have over 90% recall of their brand among consumers.They have also revealed the steps that consumers take prior to making a purchase. Mon, 14 Jul 2008 10:01:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/L8X6N6J4 David Richards http://news.smarthouse.com.au/images/shared/200807150809440db0f.gif http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/X5L4K7C4 The value of newspapers are decling fast with consumers deserting print for online news and information. Now it is being reported that a majority (56%) of senior newspaper executives researched during a recent survey said that they believe that the majority of news, be it print or online, will be free in the future -- up from 48% who said the same a year ago. Wed, 07 May 2008 02:10:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/X5L4K7C4 Digital Media Wire http://news.smarthouse.com.au/images/shared/20080507121408c9659.jpg http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/F8A7U2S5 After a long review Intel has dumped Universal McCann and Starcom in a global shakeup of their $300 million dollar advertising and marketing account. Mon, 28 Apr 2008 09:12:00 GMT http://www.smartoffice.com.au/Sales_And_Marketing/Advertising/F8A7U2S5 Wire Service http://news.smarthouse.com.au/images/shared/20080429071435527ec.gif http://www.smartoffice.com.au/S6F8P4R8 Rupert Murdoch has emerged as the unlikely "white knight" who could come to the rescue of Yahoo! as it seeks to fend off the $41 billion takeover bid by Microsoft. Thu, 14 Feb 2008 08:26:00 GMT http://www.smartoffice.com.au/S6F8P4R8 Computer Daily News http://news.smarthouse.com.au/images/shared/200802150728333c7ee.jpg