JB Hi Fi and Harvey Norman Set To Slug It Out Online Harvey Norman's new Ofis IT and office supplies chain aimed at challenging Wesfarmer's Officeworks will have a major online operation, unlike the parent Harvey Norman chain, Australian IT reports.
Which Is The Most Important Brand In Your Life? In a recent poll by online magazine brandchannel.com, readers were asked to identify which brands had the greatest impact on their lives, and how these brands affected their behaviour and overall view of the world.
GNC LiveWell Sale Campaign Misleading Shoppers The NSW Department of Fair Trading is set to be asked to investigate the activities of GNC LiveWell which operates retail health stores in Australia following complaints that the company is engaging in misleading marketing.
Do You Steal Or Grow Customers? How do you grow your business when your competitors are discounting and consumers are moving to the web in droves. Do you intrtoduce innovative marketing or just steal customers away from your competitors.
Motorola Calls On Fashion Week Boosting its rag trade credentials, Motorola has entered a marketing tie up with Mercedes Australian Fashion Week as a premium partner.
ACS Favours Corp Express Corporate Express has secured a deal as ‘preferred supplier’ to the Australian Computer Society.
Telstra to Launch TV Network Telstra is set to launch a TV network in partnership with Retail TV. Exposed for the first time at the recent Retail Expo, the concept is expected to be a major media force in Australia.
Get To Indy in October Acer is offering resellers a chance to earn a VIP Lexmark Indy 300 Experience by selling Intel Centrino notebooks and Hyper Threading desktops.